Louise Louise; Wilder Willder

Blurb Your Enthusiasm By Louise Louise; Wilder Willder

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An A-Z of Literary Persuasion

It's good to judge a book by its cover.
Drawing on her 25 years writing blurbs for Penguin books, Louise Willder explores the art, anecdote and history of the words that only take a few seconds to read but can determine a book's fate.
This illuminating and joyful compendium is about blurbs at their very best and worst. It is also about cover design, movie taglines, adverts, quotes, puns, the creative process, writers from Austen to Orwell and much more. It answers questions such as- Why should adjectives generally be murdered? Which author hated blurbs? Is it ever okay to give away the ending? Why should you never start a blurb with 'When'? Can blurbs be sexist?
The story of blurbs is the story of our needs and desires as readers; about who we are and want to be.

Book Information

Format: Hardback

Published: 29/11/2022

Genre: Language, History, Writing

Pages: 304 

Dimensions: 205 x 138mm

Note ( slight mark front cover )

Note: Remaindered books or remainders are printed books that are over stocks and are sold at reduced prices. Remainder books are sometimes marked by the publisher or slightly damaged.

SKU: 9780861542178 ISBN: 9780861542178
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